Regional Advertising Director - The New York Times

This job listing has expired Job
  • London  
    London, United Kingdom
    perm  
  • Company
    The New York Times  
    Start date
    ASAP  
    Duration
    n/a  
    Wage
    Undisclosed
  • Closing date
    19 May 2018  
    Posted on
    20 April 2018  

Job Description

Position Overview:

The Regional Director will have full commercial oversight of a number of categories, namely Luxury, Design, Travel, Place Branding, Fine Arts and Properties for the region. They will be responsible for managing client and agency relationships at the highest level, and across all platforms.

 

These platforms include:

  • The New York Times and The New York Times International Edition in print
  • The New York Times Magazine
  • T Magazine (US & International Edition)
  • nytimes.com across all platforms (desktop, mobile, app etc..)
  • T Brand Studio
  • T Brand Services
  • New York Times Live Events

 

Continuing successful partnerships with key clients and building new prospects, the Regional Director will be responsible for the overall strategy, client outreach and working closely with their NY-based counterparts in synchronizing efforts on global focused clients. The Regional Director will oversee one client lead (sales manager). 

 

Given the fast increasing demand for programmatic buying, the candidate will need to have very deep understanding of these new transacting mechanisms. They will also be asked to call on programmatic specialized agencies such as trading desks and DSPs.

 

The Regional Director will be able to work closely with The NY Times’ support functions within the T Brand Studio for content operations. They will also collaborate with the Insight & Creative Strategy group for presentations and product opportunities.

 

They will also ensure that their contacts are regularly invited to events and conferences organized by The NY Times and will be expected to widely promote The NY Times by participating in advertising/media trade events.

 

Excellent communications skills are also a very important aspect of the role. The candidate will be asked to coordinate their sales activities with the other NY Times offices in the US and other regions.  The position will report to the SVP of Global Advertising.

 

Functional Responsibilities:

Sales: The Regional Director is responsible for driving advertising sales across all of the company’s products, platforms and live events. They will encourage cross media solutions and will actively promote both regional and global client solutions. They will ensure that the interest of each product and platform is preserved and developed.

 

Account Management:  The Regional Director is expected to manage a portfolio of key accounts in a number of key categories and to find ways to further foster these existing relationships in order to up- and cross-sell and generate new business

Business Development: The Regional Director will use creativity and strategic thinking to develop revenue from dormant or inactive accounts, sectors or regions in order to continue diversifying the revenue channels of The New York Times’ European advertising business.

Team Management: The Regional Director will be responsible for the day-to-day management of a small sales team. They will be expected to set goals, give guidance, support the sales effort and lead the group by example. 

Team work: The Regional Director will work closely with their peers in the London office as well as all other commercial or sales support operations around the globe in order to create compelling proposals and advertising solutions for their clients.

Reporting:  The Regional Director will report weekly on their sales forecasts for each client under their responsibility. They may also be expected to send regular client updates to various product stakeholders.  Good and transparent reporting is an essential part of this role.

Skills:

-              Extensive / significant experience of successful media sales

-              Proven record of team management

-              Very strong expertise in digital media sales.

-              Deep understanding of all programmatic buying techniques

-              Ability to work across various media platforms, digital, print, Live Events.

-              Sophisticated with an acute understanding of the needs of a global class of readers

-              High energy, integrity, drive, initiative and enthusiasm

-              Strong organizational and time management skills

-              Capable of dealing with senior level executives

-              Ability to work and adapt to a multicultural environment

-              Team player

-              The capacity to travel frequently

 

If you are an active employee at The New York Times or any affiliates, please do not apply here. Go to the Career Worklet on your Workday home page and View "Find Internal Jobs". Thank you!

 

The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics.

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