Director, Editorial - Tom Ford Beauty

  • New York  
    perm  
    $Undisclosed  
  • Company
    Estee Lauder  
    Start date
    ASAP  
    Duration
    n/a  
  • Closing date
    25 May 2020  
    Posted on
    25 March 2020  

The Global Editorial Director is to oversee and create the overall final brand voice. This requires a strong creative and innovative spirit, while leading day to day projects with professional interpersonal and problem solving skills and the ability to work well in a team environment.
 

ACCOUNTABILITIES:

  • Writein the voice and style of TOM FORD brand with a heritage of copy excellence.

  • Strategicwriter with unconventional skills for the broadest range of cosmetics &fragrance copy.

  • Develop360 storytelling copy for all programs.

  • Nameproducts, collections, shade names and benefit communication for all programs.

  • Createadvertising taglines, write and ideate copy and strategy for digital/social content,videos, CRM programs, packaging copy in accordance with global regulatoryrequirements.

  • Contributeto the conception of product positioning and meaningful claims while partneringwith Marketing and Product Development.

  • Overseeall education and global communication materials.

  • Workcollaboratively with all creative, marketing, product development, legal team.

  • Manageeditorial support team when needed.

  • Submitand communicate directly with Tom Ford on all copy approvals.
     

Qualifications:

The ideal candidate must have strong understanding of luxury brand cues, current fashion and beauty trends, overall popular culture, and a global mindset with an clear understanding of the Chinese consumer. Must possess a keen understanding of beauty, fragrance and skincare terms to convey benefits.

The scope and range of work demands a skilled, agile, and organized writer who can adapt to evolving brand goals, and maintain the distinct Tom Ford Voice and brand equity while refining the voice for brand environment.

Must be self motivated and highly organized, with a keen ability to multi-task and project manage a multi-faceted work load. Comfort with meeting tight deadlines.

Position requires relevant writing experience, including editorial, digital, social and/or direct marketing copy experience, possessing 8 years of experience.

 

We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances.

The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact US.

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