Digital Assets - Development - Technical Artist

  • Gaydon  
    £40,000 to 50,000 p/a  
  • Company
    Jaguar Land Rover  
    Start date
  • Closing date
    23 June 2018  
    Posted on
    30 May 2018  

An ever-evolving heritage. A truly exciting future. Two of the world’s most iconic brands. Jaguar Land Rover is revered across the globe. Continually pushing the boundaries of innovation and redefining the benchmark for excellence, we set the standards others want to follow. We want to keep it that way too. Which is where you join the journey.

We’re changing how our customers choose their next Jaguar or Land Rover, and we’re using some incredible cutting edge design technology to achieve this. Change isn’t something we’re scared of, and how we market our world-class vehicles is certainly taking a daring step into the future.

Instead of relying on the tried and tested, we’ve taken the plunge into the next generation of marketing tools, with our Digital Assets team leading the way. By generating incredibly realistic materials including computer-generated photographs and videos, we can show off our vehicles in their full glory before they’ve even been manufactured. You’ll be joining a team which is influencing not only our future marketing strategies, but those of the entire industry.


The Digital Assets team residing within Marketing, Sales and Services is the primary centre of competence at Jaguar Land Rover are responsible for the creation of all CGI digital assets and digital media to support product launch communications activities across multiple business functions for consumer-facing content.

The Digital Assets team is defined into three core areas of competence; Development, Model Production and Imagery Production. Each area is responsible for pioneering and executing its distinct function aligned to core JLR and Digital Assets strategy, objectives and programme deliverables.

You’ll be joining the team as a Technical Artist, so you’ll be getting to grips with the development and maintenance of our existing computer-generated imagery tools, as well as exploring future applications which will allow us to generate even more staggeringly-realistic and impressive marketing materials.

To achieve success in your new role, you’ll:

  • Collaborate with the Pipeline and Process Developer to improve the existing pipeline of digital assets and projects
  • Support the development team with detailed knowledge of Digital Assets Standards and processes
  • Provide technical understanding of computer-generated shading, lighting, and rendering techniques
  • Be a key enabler when it comes to testing new tools and processes


You’ll need to have a background in professional computer-generated imagery production, with direct experience of creating imagery, assets and media within the automotive industry. You’ll be an expert in tools like Maya, 3DS MAX, VRay and Adobe Photoshop, working to defined processes and technical standards.

Ideally, you’ll have experience of using Deltagen for visualisation, and games engines like UE4/Unity, possibly as part of a production activity (i.e., gaming industry). Good knowledge of Python and MEL script is desirable, as is an understanding of Foundry Nuke. Any experience of attending photoshoots to generate content is also beneficial.

You’ll need to be:

  • Passionate about CGI technology and an early adopter when it comes to new applications
  • Capable of leading a team and inspiring fellow team members
  • Constantly improving your knowledge of CGI toolsets


Bring all this to the home of premium innovation, and you’ll find the opportunities to further your career with a world-class team, a discounted car purchase and lease scheme for you and your family, membership of a competitive pension plan, and performance related bonus scheme. All this and more makes Jaguar Land Rover the perfect place to continue your journey.

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