Content Strategist

This job listing has expired Job
  • London  
    London, United Kingdom
    perm  
  • Company
    RELX Group  
    Start date
    ASAP  
    Duration
    n/a  
    Wage
    Undisclosed
  • Closing date
    4 March 2020  
    Posted on
    4 February 2020  

Elsevier is a global information analytics business that helps institutions and professionals progress science, advance healthcare and improve performance for the benefit of humanity. We help researchers make new discoveries, collaborate with their colleagues, and give them the knowledge they need to find funding. We help governments and universities evaluate and improve their research strategies. We help doctors save lives, providing insight for physicians to find the right clinical answers, and we support nurses and other healthcare professionals throughout their careers.Elsevier provides digital solutions and tools in the areas of strategic research management, R&D performance, clinical decision support, and professional education; including ScienceDirect, Scopus, SciVal, ClinicalKey and Sherpath. Elsevier publishes over 2,500 digitized journals, including The Lancetand Cell, more than 35,000 e-book titles and many iconic reference works, including Gray?s Anatomy. Elsevier is part of RELX Group, a global provider of information and analytics for professionals and business customers across industries. Elsevier employs over 7,000 people in more than 70 offices worldwide. We are an employer of choice, attracting and developing talented and creative people who thrive in a challenging and fast-paced environment. We offer an excellent compensation and benefits package as well as a real opportunity for career growth in a growing organization.

 

Develop, manage and execute a customer-focused content publishing strategy for assigned medical and health related information products including focus on compelling electronic formats and functionality to drive usage. Build and maintain an in-depth understanding of specialty markets and a pool of authors and Subject Matter Experts. Clearly define the content plan including text, format, and multi-media components, frequency and types of updates, for portfolio. Accountable for developing, managing and achieving budget, schedule, reporting and contract negotiation.
 

Content Strategy:

- In collaboration with manager, develop, manage and execute a media-neutral content publishing strategy supporting migration from print to electronic solutions and ensuring customer needs are met and content currency goals are achieved for assigned specialties.
- Leverage existing content and platforms and eliminate redundancy in order to maximize return on investment
- Create innovative approaches to content delivery to drive increased revenue and distribution of content
- Work with colleagues; consider local content needs as well as electronic platform content gaps when developing content development strategy.
 

In-depth customer and market  knowledge:

- Gain an in-depth understanding of the issues, trends, needs and preferences of user base in order to provide high-quality information resources.
- Develop network of high quality contacts; identify potential authors, current and emerging opinion leaders, teachers, and students.

- Maintain strong knowledge of competitive offerings both in print and electronic.

- Keep abreast of the changing technology landscape and the impact technology has on ensuring content accessibility and usage.
- Attend appropriate medical conferences, author/editor meetings, product/technology information sessions, etc.

- Must be willing to travel 10% of the time.
 

Content Usage:

 - Gain a deep understanding of content usage to inform strategy.
- Conduct periodic surveys of online users and hold in-person sessions to gauge usefulness and need for content, features and functionality.
 

Control of Budgets, Schedules, Contracts:

- Keep products on budget, maximizing revenue opportunity and reducing costs when possible while maintaining consistent high quality.

- Establish author and editor contractual obligations that are in keeping with the approved financial product plan.
- Acquire E-rights to ensure usability of components on all platforms on which Elsevier may publish.

- Monitor and ensure planned production and delivery schedules are attained.

 

Elsevier is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. If a qualified individual with a disability or disabled veteran needs a reasonable accommodation to use or access our online system, that individual should please contact us

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