Brand Manager
This job listing has expired JobMajor tasks and responsibilities include:
- With guidance from Line Manager, develop strategic plans for the assigned brand(s) - including brand stretch strategies
- Develop and implement the brand planning process for the assigned brand(s) to meet business needs - successfully adapting to changing environmental pressures
- Lead activation to fulfil the brand strategy and ensure financial objectives are met – proposing activity to maximise strengths & opportunities and address the threats & weaknesses
- Lead the digital agenda for the Allergy portfolio – including developing & managing digital marketing campaigns, optimising digital media and improving the digital experience for the Consumer and Shopper
- Monitor brand performance toensure KPI’s are met & manage P&I budget for assigned brand(s)
- Support Retail Customer engagement to drive collaboration & awareness of key brand initiatives
- Co-ordinate relevant qualitative & quantitative research, as and when required
- Build and maintain a collaborative relationship with relevant Global Bayer Stakeholders
- Support the development of innovation, as and when required
- Fully comply with corporate governance requirements and internal/external regulations as required
Qualifications, Experience and Skills:
- Strong commercial acumen, including ability to work with complex figures and multiple information sources
- Strong influencing and interpersonal skills
- Excellent communication and presentation skills
- An understanding of media and/or digital expertise
- PC skills and knowledge of Microsoft packages required
Your Application:
At Bayer you have the opportunity to be part of a culture where we value the passion of our employees to innovate and give them the power to change.
Reward is important to us, employees benefit from excellent employment conditions, such as:
- Competitive salary and performance bonus
- 25 days annual leave plus bank holidays
- Private Healthcare, generous pension scheme and Life Insurance
- Employee discount scheme
- State of the art offices (award winner for British Council for Offices, Best Fit Out Category 2018)
- International career possibilities
- Flexible working
Are you up for the challenge? If so, please apply below.
Your application:
Are you looking for a new challenge where you can show your passion for innovation? Are you interested in working as part of a global team to improve people’s lives? Then send us your online application including cover letter, CV and references.
Bayer welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression or any unlawful criterion under applicable law. We are committed to treating all applicants fairly and avoiding discrimination.
Sorry this job has been removed from Creativepool
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