About me

My career is a tale of two halves. I spent several years as a marketer working in Financial Services (Wealth/Asset Management) where I gained my CIM qualifications client-side. With a penchant for design I made a career move to agency-side where I have worked in brand/advertising, 3D packaging and brand equity - now creative and production services at LEAP. Having sat on both sides of the desk I'm interested in how marketing drives change for businesses and consumers, and how synergised relationships between client and agency can really achieve this.

I am a member of WACL (Women in advertising and communication leadership) and President for a Lean In London Network (a charity run by Sheryl Sandberg, COO of Facebook) as D&I is something I am very passionate about. I also volunteer for South London Cares, a charity that aims to connect local elderly people with younger people in the community - combating loneliness.

My last name is Spanish meaning 'to be deserved', but I'm actually Filipino (not that unusual for anyone who knows that this is quite common amongst Filipinos 'fun fact' Philippines is named such after King Philip of Spain!).