About me

**Senior Video Editor | Creative Editing, Localisation & Adaptation**

I'm a London-based Senior Video Editor with more than 20 years' experience shaping campaigns and content for brands around the world. My work spans creative campaign editing, branded content, social, broadcast and digital, alongside the localisation and adaptation of campaigns for different markets, platforms and formats.

I've worked in post-production, agency and in-house teams, including ten years with eg+ and Omnicom Production. As Lead Localisation Editor for LEGO and PlayStation, I worked across high-volume international campaigns for EMEA, APAC and LATAM, adapting work while preserving its creative intent and meeting detailed brand and delivery requirements.

My credits include PlayStation, LEGO, Burberry, Volkswagen, Bacardi and Philips. I bring strong editorial instincts, technical precision and a calm, collaborative approach—from finding the story, pace and rhythm in a cut to managing complex versions and delivering polished, release-ready work.

I work primarily in Premiere Pro and After Effects and am available for freelance projects, in-house bookings and remote work through Hadeda Post Ltd.

**Specialisms:** Creative and offline editing · Campaign films · Branded and social content · Localisation and adaptation · Versioning and cutdowns · Post-production workflows · Quality control and delivery

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Joanna's work

Joanna Morton | Senior Lead Editor | Hadeda Post LTD

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