ABOUT

Hola means hi. And Hola Cola means fun! The greeting “hola” invites you to play, and the use of a simple rhyme makes the brand very memorable.

We emphasize the joy of life hidden in cola with the claim. Just disfruta del DIA - enjoy the day but also shopping at the DIA store.

Vivid colors, simple, modern typography, and of course – BUBBLES! Bubbles everywhere.
The symbolism in the design makes young people love it. Let’s face it, emojis have taken over the world. That is why a glass, bubbles, or a smile at the bottom of the can appear in a symbolic form. It’s enough to communicate what is the most important. Color code and differentiating symbols between flavors are as simple and intuitive as they can get. Why complicate things when joy is so simple?