Poptails by LAPP are the leading brand of gourmet alcoholic sorbets, called Poptails, made exclusively with fruit and alcohol. A Poptail is the meeting point between a sorbet and a cocktail. Literally, 'Poptail' is the contraction of POPsicle and cockTAIL.
LAPP retails in both French and UK markets, so all assets were created in both languages.
BRANDING & VISUAL IDENTITY, PACKAGING, PRINT, DIGITAL