About me

An accomplished CEO, client counsellor, and change maker. Deeply committed to building inclusive cultures through diverse teams that lead to exceptional work and commercial results.

I began my career as a Labour Party political activist and a TV reporter in Scotland. I then spent 8 years at Weber Shandwick, rising to be Managing Director of the Corporate and Public Affairs team, I joined Ketchum in 2011. I became CEO of the UK market in 2018 and was appointed to the global executive team responsible for global client solutions in 2021. Since May 2022 I am serving as CEO, Global Markets, where I am responsible for all markets outside of the US. I've worked with a wide range of clients including Mastercard, The LEGO Foundation, P&G, Samsung, Philips, Nissan, BNFL, Nestlé, EDF Energy, UNHCR, the University of Central Lancashire, LSBU, and many others.

Skills

B2B, Brand Stategy, Business Development, Client Services, Communications, Consultancy, Influencer Marketing

Sector Experience

Brand Management, Communications, Consulting Services

Awards

Cannes Lions - Bronze, Cannes Lions - Gold, Cannes Lions - Shortlist

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Achievements
2025 TOP 100 Creative LeadersCreative Leader of the Year
Top 25 Chief Executive Officer Contributor:

Jo-ann Robertson has been a Contributor since 25th November 2015.

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Location
London, United Kingdom
Skill Level
Senior, Director
Creativepool member since 4 July 2023