Jimmy Carson Lead Creative Director/​Brand Writer

ABOUT

Interactive social media campaign for this amazing, stop motion animation film titled "Coraline" in 2009.

This was an exciting area of communication in which I was in charge of a blank interactive canvas to create the life of this barrel-chested Russian eccentric off the screen. Whatever he did, whatever he ate, whatever his mice didn't want to do—I made happen with my words. And everything mind you, in Eastern European accents and ideas, not my everyday language! But with 64 and counting posts later, 25,000 hits the first month and enough followers to fill a small city, this was the most incredible writing experience I have ever been involved with.

MADEIT CREDITS

  • Laika StudiosClient

Who liked - Coraline!