JESSICA APELLANIZ Chief Creative Officer

ABOUT

In furtherance of women’s rights in Honduras, Grupo Estratégico PAE, working with Ogilvy Honduras, has launched a multinational campaign seeking to overturn the 2009 ministerial decree banning the sale, distribution, and use of emergency contraception pills (the “morning after” pill). Since the ban, more than 300,000 underage Honduran girls have given birth.

AWARDS

Cannes Lions - 2 Gold Brand Experience
Cannes Lions - Bronze
Cannes Lions - Gold
Cannes Lions - Shortlist
Cannes Lions - Silver
Cannes Lions Gold Glass
Cannes Lions PR Bronze
Cannes Lions Sustainable Development Bronze

MADEIT CREDITS

  • GE-PAEClient

Morning After Island

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