ABOUT

Over a two-year period, I created over 40 films for UPS activate its London 2012 Olympic Games sponsorship. These films ranged for TVCs to internal communications and awareness pieces. The content was so successful that UPS's brand awareness at the Games far outstripped expectations and other more prominent brands with a wider range of assets. Despite changing agencies, UPS then requested my involvement in its new Formula One sponsorship of the Ferrari team, which I continue to activate for them.