Jeremy James Art Director | Senior Designer

ABOUT

From Eagle Road to Wall Street

One of my first projects at True Science was to rebrand our name change to PetIQ. The name existed, but as an umbrella brand under True Science. So, I reimagined something existing in a different way, customizing the font and solidifying a color scheme. The identity debuted online, but the big splash premiered on Wall Street the day we went public.

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