Jens Stoelken Partner

ABOUT

As the anchor to Mixwell’s Please Don’t Buy Mixwell campaign, Freedom tells a story of real American freedom under the guise of 'patriotic' propaganda. What starts out as a traditional ad nodding to a time when 'men were men' brings an unexpected twist. As the film follows its main character, double meanings draw viewers in and subvert their expectations to reveal that true American freedom is being able to openly love who you love. Partnering with the International Gay Rodeo Association and casting a real couple helped to ensure authenticity and proper representation.

MADEIT CREDITS

  • MixwellClient
  • Alex BarnesGroup Media Director
  • Amanda CosindasDirector of Marketing Communications
  • Andy CraigGroup Strategy Director
  • Annie JohnstonAssociate Creative Director
  • Anthony RockerMedia Director
  • Ashley MilhollinCreative Director
  • Benjamin ScottProducer
  • Billy RayFounder
  • Blake MarquisFounding Partner
  • Cam RileyDirector of Photography
  • Cameron TwomblySenior Art Director
  • Connor BlandProduction Coordinator
  • Curtis PetragliaCreative Director
  • Damien EleyCo-Chief Creative Officer
  • Darleen RalotaMotion Graphics Designer
  • Destiny ModesteSocial Strategist
  • Gianni AroneMotion Graphics Designer
  • Harriet RileySocial Director
  • Jacque 'Jackie' VavrochAssociate Creative Director
  • John DuchDesigner
  • Jorge AndradeDesign Director
  • Katie BravermanDesigner
  • Kelly DeHartTalent
  • Maddie AvjeanDesigner
  • Madeline GaliSenior Project Manager
  • Mark RoweTalent
  • Mason DouglassSenior Copywriter
  • Melissa CabralHead of Strategy
  • Mike ReganSound Design & Mix
  • Plus Plus ProductionsProduction Company
  • Savannah BradfordSenior Art Director
  • Scott HarrisCo-Chief Creative Officer
  • Scott MenzieSenior Copywriter
  • The ManyAdvertising Agency
  • Tirris“Ty” GatesCommunications Manager
  • Trevor PapernyExecutive Producer
  • * D&AD
  • * Jens StoelkenChief Executive Officer
Annual 2023 JudgeRebel

Freedom

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