Jenna Morrissey Global Creative Lead

ABOUT

Bumble wants to be the dating app for a kinder kind of person. Which is nice. Kindness is nice. It’s kinda sexy, really. ???? yes yes at first we were also like mmmmmmm is it tho. But it is. We’ve just never realised it’s what we find sexy.

No more 6’4, Italian accent, riding a horse down a beach. Straight in the bin.We gave kindness the sexy lens it deserves, using a pretty nice (and conveniently sexy) celeb.

MADEIT CREDITS

  • Bumble IncClient

Kindness is sexy

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