ABOUT

Designing Dove UltraCare Conditioners - Dove's first series of customised conditioning solutions offering tailed formulas based on hair type.

Creating a solution that elevates the sub-range with super-premium cues, whilst also ensuring that the monumental new innovation fits comfortably within the Dove portfolio. Visually capturing the individual textures of each product’s format, the design dramatises the sensorial experience and captures the unmistakable emotion of Dove’s nourishing care.