Jeroen Zijlstra
Creative Director
ABOUT
With population increasing and available farmland diminishing around the world, fertilizers play a critical role in helping to meet global food demand. Agrium has been a leader in the development of the 4R Nutrient Stewardship system – a science-based approach for plant nutrients that focuses on increased economic, environmental and social benefits. The 4Rs (right source, right rate, right time and right place) promote best management practices to help achieve these goals. This easy to follow, animated video explains the 4Rs in more detail and how these practices are helping to feed the world responsibly.

Back to Educational Animation - 'Introducing the 4R Nutrient Stewardship System' project
Javier Arres
Artist, Javier Arrés
Spain