ABOUT

This project is a fully CGI cinematic ad for the iconic Rolex Cosmograph Daytona, created to showcase high-end product visualization and storytelling using real-time and post-production tools.We used Unreal Engine 5 to build the entire 3D scene - including lighting, animation, materials, and environment - pushing the limits of real-time photorealism. The final look was achieved through precise color grading and visual effects in DaVinci Resolve, giving it a refined, cinematic finish.Our goal was to convey the prestige, elegance, and detail that Rolex is known for - entirely through digital artistry. Tools Used:Unreal Engine 5DaVinci Resolve