Jay Cross
Head of Design
ABOUT
As a key sponsor of Artemis Racing, Argo Group asked us to design and produce all of their event and hospitality branding for the 35th America’s Cup in Bermuda. Part of the brief was to create and produce a unique book celebrating the journey to Bermuda which was given to each guest as part of their welcome pack. To complement the nautical theme we also designed and commissioned hand made and personalised book covers made from upcycled sailcloth. As well as the limited edition books we produced welcome guides, personalised passes, branding at both the airport and the Argo Group office in Hamilton, Bermuda plus invitations for the Official America's Cup Charity Dinner.
MADEIT CREDITS
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Jay CrossCreative Director
Back to 35th America's Cup project