ABOUT

Oetker Collection hotels are true masterpieces located in the world’s most desirable destinations. Each property is a landmark and a timeless icon of elegance.

I have recently assisted with updating Oetker Collection’s marketing collateral with the new brand identity, ensuring visual consistency throughout the applications. The core elements of the identity are the newly designed logotype, an updated colour palette and introduction of a graphic pattern; these form a system supported by the brand typefaces.

Collaborating with the individual hotels within the group, updating their sales tools and client facing brochures, ensuring accurate and synergised brand communications.