ABOUT

I CAN is a children’s communication charity. They are experts in helping children develop the speech, language and communication skills they need to thrive in a 21st century world.

All charities face the daunting task of fundraising, I CAN have a mission to raise £5 million in 3 years. ZOO created a visually appealing campaign with messaging that encapsulates the charity’s goals and issues surrounding the difficulty of speaking and understanding in young children.

Campaign collateral included a brochure, landing page, flyer and finally a captivating animation to accompany an existing Radio 4 appeal read by Jon Snow.