ABOUT

I took on a personal task to do something with my participation in the 2025 CEO Sleepout. I wanted to find a way to cut through the noise of fundraising appeals.

94% of Australians experience invisible homelessness, with 1 in 3 living paycheck to paycheck. One small jolt can tip someone into housing insecurity.

It could just as easily be me. So for people who know me, and others like me. And scrolling past … what if it was me? It could easily become me.

Just like anyone else. It’s not enough to walk past, or scroll past.

This image was shared on LinkedIn to business leaders and industry, with supporting copy to drive attention.