About me

I'm a Luxury Retail Marketing strategist with over 16 years of knowledge and experience in generating real business results through integrated, omnichannel lead generation and thought leadership with a customer centric approach with proficiency in managing a wide variety of strategic, creative and operational responsibilities to ensure profit maximization and optimization of financial performance while expanding market share.

My expertise lies in storytelling via creating authentic, creative, engaging and inspirational content structured on the fundamentals of emotional branding, consumer engagement and retention with proven business results using an integrated mix of social and digital commerce, direct selling, point of purchase marketing, co-branded and affiliate marketing channels along with effective use of viral and social media channels to drive business growth and showcase sustainable consumer behavior.

My proven dedication to optimizing operational success and marketing performance, along with my excellent analytical and communication skills, drive for culture, technology and people will add great value to the success of your company's objectives.

Skills

Advertising, Affiliates & Partnerships, Analytics, B2C, Brand Management, Budgets Planning / Allocation, Campaign Planning, Communications, Content Management, CRM, Digital Marketing, Digital Strategy, Email Marketing, Event Design, Internal Communications, Media Planning, Mobile Marketing, Public Relations, Social Media, Strategy Planning

Sector Experience

Advertising, Fashion, FMCG, Footwear & Accessories, Marketing, Retail