ABOUT

This was used to brand the University of Portsmouths stands at the D&AD New Blood design festival 2017. The idea behind the design of the logo, and the catalogue was to create something that would be striking and draw attention to the Universities stand through this bright and vibrant abstract formation of the letters P, G, and D (Portsmouth Graphic Design).
The cover for the catalogue is GF Smiths 430gsm Electric Blood, and the inside pages use a 100gsm Munken stock. The Electric Blood compliments the gold foiled design used for the catalogue through its vibrant red, and the specks of gold that are dotted throughout the stock.