James Birks
Digital Illustrator
ABOUT
Research highlighted that the Wine Society needed to inject more personality and excitement into its marketing materials to appeal to a younger female audience. Being willing to move away from their existing brand guidelines allowed the opportunity to create a new illustration style that embellished and complemented a cleaner, more modern layout treatment.
Back to The Wine Society Direct Mail project
Selina Akram
Creative Lead, PA Consulting
United Kingdom
Caroline Ellis
Head of Marketing, IT Champion
United Kingdom