ABOUT

Meetoo bring meetings to life; we brought Meetoo to life.


CHALLENGE

Meetoo is a real-time polling app for meetings in education and the workplace.

Meetoo had been positioned as “insight technology”, but both the client and we felt that this was… well, a bit boring - and not really accurate! There was more to Meetoo than dry, professional functionality.

Our challenge was to create a visual identity that brought out the fun the app brought to classrooms and meetings.

So we worked with Meetoo to carry out a total overhaul, reinventing the brand personality as lively, vibrant, and with a sense of humour – like the app itself.


SOLUTION

The design solution was a holistic and versatile visual language, which we then used to create a suite of on- and offline marketing collateral for Meetoo - including:
A new identity,
Exhibition graphics,
Website,
App interface,
Video.


RESULTS

The Meetoo team were fairly chuffed with the results…

“First time I can remember looking at a Meetoo booth and immediately understanding what we do” – Meetoo Commercial Director

“Greetings to your designer. Nice to see a presentation with fun, original graphics instead of the same ol’ stock photography!” – Meetoo Customer, University of Vaasa, Finland

“We are delighted with the result and very excited about where this will continue to take us.” – CEO, Meetoo