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A 360 campaign for new Swedish supernatural thriller Jordskott.

Set in the forest and balancing themes of deforestation and supernatural horror, I created a haunting trailer for the show and an off air campaign that hinted at the fantastical story.

Alongside the off and on air campaign, we created a Guardian homepage takeover and cinema spot. Preview screenings were also arranged at the 2015 Nordicana festival in East London, and in Everyman cinemas.

The first episode became the highest rating launch to date on digital channel ITV Encore.