ABOUT

The Noorderzon Marketing map was a prototype of a potential interactive installation for use at the Noorderzon Performing Arts Festival, using Virtual Reality technology to help visitors visualise the Maquettes made by the WERC Collective in life size; navigating the environment to see key locations and learn more about the festival through interactive posters placed around the scene.

The WERC Collective provided 3D models of one of their maquettes which they used to 3D print and build for the real life event. I then went through the game design asset preparation pipeline with the model in 3D Studio Max, then imported to Unreal Engine and developed the interactive features for Virtual Reality.

Some of the key interactive features include the ability to navigate the space using a central miniature maquette (overlapping the controller with an icon brings the user to the corresponding location), rotating the map using arrows on the left controller, and a trigger controlled laser pointer system for showing interest in certain event posters.