Initiative
New York
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The viral, chart-topping “Fancy Like” song from Walker Hayes is now Applebee’s’ unofficial jingle. Today, the restaurant chain debuts a marketing partnership with the country singer who gave Applebee’s a major boost by name-checking it in his song.
AWARDS
Cannes Lions
MADEIT CREDITS
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Applebee'sClient
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Current GlobalPR Agency -
GreyAgency -
InitiativeMedia Agency -
James McPhersonProduction Company -
Cannes Lions Winners 2022
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