About me
I am a general management and marketing expert with a strong data and scientific background and I am currently the global CMO at Deliveroo, helping to build the definitive food company.
I specialize in data driven growth, global marketing strategy and team leadership in fast growing international marketplaces - I have led large teams and organisations and have worked across Europe, South America and APAC.
Before becoming global CMO at Deliveroo, I held the position of Group CMO at Treatwell, Europe's number one marketplace for hair and beauty appointments. Previously, I was Country Manager in Spain for Treatwell, building the business in the market from the ground up. Before joining Treatwell, I was CMO for Groupalia - one of Spain's leading daily deals platform - and held different product and marketing positions at Atrapalo, the online travel agency based in Spain which operates across 11 countries throughout Europe and South America.
With a Masters in both mathematics and industrial engineering, I also have a MBA from IESE Business School, and my passions include running as well as investing and working with early stage start ups.