ABOUT

England Rugby takes a strong lead in teaching anyone who is involved with the sport the importance of player safety and well-being. It runs first aid courses, promotes best practice in schools, colleges and club and publishes information online.

The need was the production of a set of rugby relevant Emergency First Aid training videos that could be used by experienced / non-experienced first aiders, whether as part of a training course or as a free online resource via England Rugby websites.

The approach:
In partnership with the Rugby Safe team, led by Rachel Brown, Player Welfare Manager, we agreed we wanted to create a series of videos that were:

Written and presented by expert first aid practitioners in order to communicate credibility

Presented by a selection of presenters in order to provide contrast and variety

Used the presenter both as the teacher and the first-aider

Filmed in a green-screen studio and on the rugby pitch.

The live action scenarios were to be filmed with only those involved in the incident, rather than try to re-create a real-life rugby situation. This would then give us greater control in our approach to illustrating the key training points.

The green-screen approach would allow us to cut smoothly between the live action and teaching sequence. It would also give is greater flexibility for training graphics and animations.