Disruptive Creative Leader. Team Builder. Change Agent. // I wanted to be a computer programmer and got my start with Compuware in 1998 (on-staff at Ford Motor). In 2000, I made the transition to marketing and advertising as a Digital Producer at Campbell-Ewald. I became a Creative Director in 2006. Through 2015, I helped CE win, grow and retain business, built many high-powered creative and digital teams, and produced award-winning, innovative and memorable campaigns and digital applications along the way. In August 2015, I accepted an Executive Creative Director position at Weber Shandwick, with the goal of building a creative practice within a traditional PR agency. In the first three years, we added new business, grew a creative team from 7 to 40+ across 4 locations, produced award-winning stories and campaigns, and shifted the culture.
PORTFOLIO: (not updated since starting at Weber)
Off the job, I coach flag football (Pre-K/K, 1st/2nd Grade), speak at conferences, help schools & organizations ideate on their assignments/curriculums, advise young industry/creative talent, judge awards, advocate for the City of Detroit, be a good husband and father of three children, and maintain my Detroit Lions superfan status (season ticket holder since 1999).
Skills: Creative Leadership, Creative Direction, Change Management, Spokesperson & Public Speaking, Creative Strategy & Concepting, Creative Thinking & Problem Solving, Operations Management, Corporate Restructuring, Writing, Advertising, Digital Advertising, Digital Strategy & Marketing, Digital Creative, Social Media, Branding, Web Design & Development, Application Design & Development, Information Architecture & Content Strategy, User Experience/UX Design, SEO, Google Analytics, CRM, Sports Marketing, Technical Writing, Business Requirements and Functional Specifications