Hungry Man London

ABOUT

To show people just how sexy Amazon’s new model Alexa was, Lucky Generals gave her the only body that could possibly be better - that of recently voted sexiest man alive Michael B Jordan. The Super Bowl spot showed Michael doing everything we would expect from Alexa with his own beautiful twist. It became the game’s most viewed ad, hitting 77m views and claiming the number 3 spot on AdMeter.

MADEIT CREDITS

  • AmazonClient
  • Ade MacalinaoPost Production Producer
  • Anastasia von RahlPost Production Producer
  • Beacon Street StudiosSound Design
  • Camilla HemplemanProducer Assistant
  • Chris BadgerVFX Supervisor
  • Chris BadgerVFX Supervisor
  • Christian JordanOffline Editor
  • Claudine CheeverGlobal GM of Mass Advertising
  • Danny Brooke-TaylorExecutive Creative Director
  • George AllenCreative
  • InitiativeMedia Agency
  • Jo ShoesmithGlobal Executive Creative Director
  • Joe BagnallProducer
  • Kate VadnaisSound Producer
  • Kim WingertCross Channel Media Manager
  • Lee SmithCreative Director
  • Lizzie MooreCreative
  • Louise BodilyAccount Director
  • Loz HornerStrategist
  • Mino JarjouraExecutive Producer
  • Neil LindsayVP, WW Prime and Marketing
  • Nick BirdCreative Director
  • Paul YaconoColorist
  • Rick JarjouraProducer
  • Rommel MolinaSound Engineer
  • Sabena GuptaSenior Campaign Manager
  • Sarah QuinnClient Partner
  • Sarah QuinnClient Partner
  • Simon MorrisVP, Global Creative
  • The Den EditorialEditing
  • Wayne McClammyDirector
  • Wayne McClammyDirector
  • The MillPost Production Agency
  • Hungry ManProduction Company
  • Lucky GeneralsAdvertising Agency
  • D&AD
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