Hugo Elespuru Senior Copywriter

ABOUT

Pedro Suarez-Vértiz is the most iconic rockstar in Peruvian history. Unfortunatelly, since 2011, Pedro suffers from dysarthia, a rare motor speech disorder that won´t let him speak again. Imagine a singer who cannot sing anymore, now imagine him making the biggest concert of his life.

AWARDS

Cannes Lions - Bronze
Cannes Lions - Shortlist
Cannes Lions - Silver

MADEIT CREDITS

The Concert No One Was Waiting For

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