Horea Senior Packaging Designer

ABOUT

Who says that Nutritional Supplements can’t be organic with sustainable packaging? Vegan inks and sustainability are the future in packaging. Intuitive product colour coding that is represented by a stitch on one side of the pack, will help with the printing costs, having only one colour to print.
The organic and rough look is combined with several representations of miniature weights, to build a strong brand that sends a direct message to the consumer: the weight protein is easily delivered into your system, so weightlifting will be „a piece of cake”.
This concept can be applied to different categories of products, including on-the-go products, confectionery range, breakfast cereals and snacks...

MADEIT CREDITS

Project featured: on 8th April 2021

organic whey supplements sustainable packaging concept

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