About me

-Competent, strategic, proactive 'Senior Marketing Communications Professional', who can plan, manage, and deliver robust integrated campaigns (range of channels/media, re-purposing content/messaging) to meet business objectives coupled with innovation, in addition to creating comprehensive marketing plans.
-Implementing integrated marketing/communication projects/campaigns: HSBC, General Electric, IMI Mobile, EE, Lloyds Banking Group, Friends Life, Prudential, HBoS, Barclays Global Investors (iShares ETFs), Mellon, Centrica, Jupiter, Barclays Bank, MasterCard.
-Excellent written/verbal communication skills, with experience of delivering communications across complex projects gained in various Financial Services' sectors (Banks, investment banks, asset managers, insurance, cards, and payments).
-Solid senior stakeholder management, having worked on various large-scale projects, including the Retail Distribution Review/Verde projects/ taking the lead at Working Group workshops. Ability to gain buy-in/ support from key stakeholders via regular Working Group calls/updates and dashboards.
-Internal liaison including working closely with Country Managers, Sales, Investment Specialists, Proposition teams, developing marketing plans and campaigns (Pan-European/Global).
-Strong knowledge of governance, regulatory, legal, compliance sign-off procedures (MDR, GDPR, Data Privacy, BCBS 239, TCF, FCA, PRA, FSCS, FATCA, TCF, MiFID).
-External agency experience: Royal London re-brand at VCCPME; RBS/The Economist at The Communications Agency.
-Brand guardian, evolution of various brands, developed look and feel, visual identity etc.: Deloitte Learning, HSBC Chief Data Office, TSB rebrand, Friends Life. IMIMobile.
-Global event management - Workshops, Town Halls, Roadshows, Conferences, Thought Leadership etc. (Americas, APAC, EMEIA).
-Language skills: intermediate German, basic French, and beginners Japanese.

Additionally, since 2020, I've worked as a 'Head of Marketing Planning & Engagement (Volunteer)' for not-for-profit organisation My Pickle. They provide 'helpful information' during 'times of need' quickly by streamlining several websites, so users only need to visit one site. I've been involved in marketing planning and strategy, branding, customer segments/personas, PR (awards - two of which were shortlisted), press releases and website content.
Having contracted, I have the ability and personality to quickly understand business objectives, engage with key stakeholders, and deliver projects within a timely, efficient manner.