Herman Miller Ltd
SN14 0GF
ABOUT
Herman Miller, the innovative minds behind the iconic Aeron chair, approached Sub Rosa to create a global campaign for the remastering of its signature product. Working alongside the Herman Miller team in an unprecedented collaborative effort, Sub Rosa provided brand strategy, campaign development, and asset creation for the performance-driving relaunch of an American classic.
MADEIT CREDITS
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Herman Miller LtdClient
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Michael VenturaFounder -
Syndicate Sub RosaBrand Strategy Agency
Back to Herman Miller: Aeron Launch project
Elisabeth Grosse aka LIZITA
Graphic Designer
United Kingdom
Andre Van Dyk
Global Design Director
South Africa
Isabel Crause
Senior Copywriter, King James Group
South Africa
Oliver Keane
Motion Graphics Designer, Freelance
United States