HelloYes London


London creative. Global production.

We gave a pioneering, premium production company an iconic brand that conveyed their creative and commercial prowess.

The situation
Weekend is an ideas-led creative production company, making cinematic films for the biggest brands. Based in London, the team shoots all over the globe. Growing fast, they needed a brand that captured their commercial acumen and creative identity – one that matched the sky high vision and production value they’re known for.

The solution
We created a premium brand with a unique point of view. One that spoke to the sophistication, strength, innovation and sheer quality that Weekend brings to its clients. Weekend was founded in 2016 – the visual identity helped establish them as a new icon.


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