About me

Corporate communication and advertising specialist with over 10 years of hands-on client-side experience in delivering creative excellence across marketing and brand communication, creative production, campaign management, content marketing, online marketing, and social media.

Versatile, multilingual and culturally aware professional with the distinct ability to effectively communicate to diverse populations.

- Develop and implement creative communication strategies

- Guiding through the line agencies to achieve the development of advertising and branding campaigns

- Building brand recognition and value proposition; improving customer experience and engagement

- Supporting CSR projects; focused on implementing Corporate Social Responsibility efforts and strategies

- A keen eye for design; detail-oriented in areas of graphic design, art direction, photo & video production

- Accurate, reliable, and diligent; always complete projects within budgets and schedules

- Social Media management; Develop, implement and manage social media strategy for brand awareness and impressions

In October 2019, I was appointed by Fransabank and the United Nations Global Compact Network Lebanon as Innovator at the Young SDG Innovators Program - a ten-month accelerator program that activates future business leaders and changemakers to develop and drive innovative solutions.