ABOUT

Background:
500GWh of heat a year is generated through the tunnels and stations of London Underground, especially through the Central line. Transport for London(TfL) is looking for a way to make use of the secondary heat, not only to prevent it from getting warmer and providing more comfortable journey, but also to meet the environmental objectives of the Mayor of London.

Brief:
Create a campaign/ product utilising the secondary heat generated by the London Underground.

Solution:
Based on the nature of the Thames and TfL’s brand guidelines, I designed posters for a hot spring service that utilises the secondary heat.