ABOUT

The Jupiter Drawing Room (Cape Town) is an eighteen-year-old independent ad agency with an impressive track record, a cabinet (or two, or three) full of awards and a powerful penchant for tradition.

The studio itself is modeled on a gentlemen's drawing room, but is enhanced by an eclectic mix of modern elements and personal mementos left behind by ex-members of the family.

The challenge was to develop a coporate identity that would entrench the organisation's natural character, work hard to welcome new and prospective clients to the agency and those qualities that make The Jupiter Drawing Room legendary.