Polly Oswald makes luxury handpoured candles and diffusers with fragrances inspired by memories of her own childhood. The new branding evokes a sense of nostalgia, adding a warmth and charm.
As part of the brief, print costs had to be kept low. A single Pantone Neutral Black was used for the base packaging with coloured stickers for the fragrances.
Since launching the new look mid October 2017, Polly has seen an 18% increase in sales.
“Chris went far beyond the initial missive and created an entire story behind the branding. I fell in love with it immediately and sales records would indicate that my customers have too! So very many thanks Chris. Highly recommended and have done so many times.”
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Chris White has been a Contributor since 24th January 2018.