ABOUT
Foodmarks are landmarks for famous meal moments. They combine three ingredients: an iconic moment, a meal, and a Coca-Cola. Like in 1957 when Marilyn Monroe ate a hot dog with a Coca-Cola in Manhattan.
There are thousands of photos capturing moments like this. So we turned the locations of these iconic images into real landmarks, each with an entertaining participatory experience.
- Eat a hot dog where Marilyn ate a hot dog in NYC in 1957.
- Enjoy pizza at Cazuza's favorite restaurant in Rio from the 80s during a live tribute show.
- Visit a movie set based on a Raj Kapoor film inside his favorite restaurant.
- Recreate a scene from the influential Hong Kong film, The God of Cookery.
All with a Coca-Cola.
We used food influencers to create 1500+ additional Foodmarks, each serving a unique meal experience with Coca-Cola, discoverable through an interactive map made with food publication Time Out.
AWARDS
Cannes Lions - Shortlist
