Gracja Filipkowska Founder, Creative

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Brand Activation/ Print adidas End to End
End to End brand activation concept took to the streets via mobile retail experience. This new adidas Originals graffiti inspired range, toured Europe in an original double deck bus. Seven world renown Graffiti artists transformed the outside of the bus into a massive moving billboard. The inside served as a gallery that displayed the end to end product range. Bringing the brand story to life and elevating the collection to must-have status.
adidas End to end Book This high end 250 page, A3 hardback book is a genuine collector’s piece. Strictly limited edition, the book depicts a visual journey of the End to End experience. Illustrating all that was great about the experience, from the initial meetings and introductions at the workshop, to the product range and of course the infamous End to End Tour itself.
Live event, promotional tour, print, photography and graphics
Client: Five33 Int, adidas

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