ABOUT

Spec Landing Page
Leadable is a remote first company specialising in connecting SME’s with senior decision makers using highly personalised email marketing techniques. An incredible organisation, they recently advertised a Sales Copywriting position. Always eager to challenge myself, their brief for the application was very different from the usual click and apply. Their brief was incredibly unambiguous - they were looking for an application that stood out.

I wanted to get their attention is the most creative way possible. I wanted to show that I understand tone of voice, can merge my writing seamlessly with the existing branding and design, truly get their core values and easily meet the requirements for the job. And I go above and beyond for every job I do. So I created a landing page, tailored specifically to their brief and requirements. Landing pages done right should feel like a bonus page on the website, should tell a story and draw the reader in. So that’s what I did!