ABOUT
Pillar is a brand new fintech company aiming to solve a huge problem in the global financial market.
When arriving in a new country immigrants are excluded from the financial system. They can’t access phone contracts, lending, or mortgages, regardless of their credit score back home.
Pillar provides a new credit foundation based on their past addresses, even internationally.
As part of a wider creative project, Pillar set us the challenge of creating them a new identity with four sub-brands.
Inspired by the simple humble Pillar, we built a bold identity fusing together a moving transaction and robust support.
We built out an art direction approach that is beautiful, clean and easily implemented across all touchpoints.
Scope of Work.
Branding, App Design, Web Design, Print Design

Back to Pillar project
The Artist as Photographer
Creative Director, Ken Gerhardt Photography
South Africa
Dan Ayris
Midweight Graphic Designer, Whistlejacket London
United Kingdom
Taragh Bissett
Graphic Designer
United Kingdom
Marcus Moody
Digital Designer, Meet Marcus Moody
Poland
Ben May
Senior Marketing Manager, Catch A Fire Agency
United Kingdom