ABOUT

We were tasked with launching a brand-new product for Marigold in a saturated market with many competitors.

We wanted a video that visually showcased the product’s benefits: a rich yoghurt that is thick, creamy and high in protein. Despite a shoestring budget, we were determined to bring our idea to life.

With the help of AI, we did just that. Our video features a yoghurt so irresistible that it brought a Greek statue to life. The video worked, and Marigold Greek-style yoghurt sold out in supermarkets after the launch.