ABOUT

Thomson OPI, a luxury travel company, wanted to grow the reach of their Cyprus holiday home, Villa St Helena and expand their marketing to enhance their out of season bookings.

I delivered this by creating a new website, building an online Airbnb profile, and delivered a Facebook video advertising campaign. We created multiple versions of this video for various platforms to enhance the shareability of the ad and make it more accessible for new audiences - growing their reach to people aged 25 - 44 by 28.36%.

This increased their out-of-season leads significantly, and has given the company the chance to consider a more creative approach in their marketing strategy.