ABOUT

The Brief

LoveLove Films were commissioned by marketing agency CHS to create a TV Advert for Barclaycard Bespoke that clearly showed the Barclaycard Bespoke App functionalities in a fun and friendly manor. Barclaycard Bespoke sold ‘bespoke’ discounts on beverages, electrical items and fashion throughout the UK.

The Process

LoveLove Films shot the hand shots in our studio against a bluescreen. Our animation team then rotoscoped the hands and created the 2D animation. We then recorded the app and composited it into a 3D animation of a phone. We also sourced a voiceover artist and built the animation to Clearcast and channel delivery spec.

The Result

CHS were delighted with the finished result and we have since continued to work with CHS Agency, most recently 4K shooting Davina Mccall for Lakeland.